The industry’s first smart packaging innovation that enables parents to experience the journey of Friso’s formula milk at their fingertips, starting from Dutch farms.
A QR code on the packaging uses the GS1 Digital Link standard which allows customers to learn more about the provenance of the product, receive a confirmation that what they have purchased is in fact a genuine can of Friso infant formula.
Are you interested in learning more about how GS1 standards and services can move your business forward?